|
First of a two-course sequence designed to immerse ENT majors into the
dynamics of starting and running a micro-business. Focuses on identifying market need,
researching financial viability of business ventures to meet that need and marshalling the
resources (among them, financial, human, technical, and motivational) to launch a
business. Course is coordinated through the Crotty Center for Entrepreneurial Leadership.
Prerequisite: ENT major accepted into the ENT program; sophomore
standing; concurrent registration in ACC 207, ECO 203, MGT 201. 2 sem. hrs.
Continuation of MGT 220. Focuses on growing and running the micro-business throughout the academic year
with planned liquidation at the end of the academic year. Course is coordinated through the
Crotty Center for Entrepreneurial Leadership. Prerequisite: ENT major accepted into the ENT program;
MGT 201, 220, ACC 207, ECO 203; concurrent registration in ACC 208, ECO 204.1 sem. hr.
Overview of the concepts and aspects involving creation of new business ventures, new
product development, and innovation within existing companies now popularly called
corporate venturing. Topics include entry strategies, creating high potential
opportunities, ENT finance, business plan development, ENT
marketing, the legal structures of new businesses, and governmental programs for assisting
ENT firms. Prerequisite: Junior standing. 3 sem. hrs.
Course focuses on financial aspects of starting, growing, and harvesting
ENT ventures. Includes assessments of various sources of capital for small and
growth businesses with emphasis placed on how common financing deals are structured,
common financing pitfalls, and various legal documentation used to consummate financial
transactions. Prerequisites: MGT 320 or FIN 301; Junior standing. 3 sem. hrs.
An in-depth study of individual and group/team motivation in an organizational
setting through examination of individual, organizational, and societal influences on
motivation. Focus is on how leaders can understand, and then affect, motivation through
a variety of mechanisms. Prerequisites: MGT 301, Junior standing. 3 sem. hrs.
Study of the techniques used to profitably identify and fill customers' needs when
operating within a limited budget during the early stages of start-up or in a small to
medium sized firm. Course strives to develop skills in applying basic marketing principles
and high impact sales and promotion techniques in an integrated manner to produce a
practical, cost effective action plan for start-ups and smaller companies. Also listed as MKT 420. Prerequisites: MKT 301 or MGT 320. 3 sem. hrs.
Course addresses unique characteristics of small businesses (e.g., resource limitations,
family participation) and grapples with ways to overcome the "liability of
smallness." Coverage includes effects of macro-trends (e.g., changing technology and
globalization) on small business, review of topics from functionally-oriented courses,
examination of how functional models such as pricing models can be modified for small
business use, and ways for small business to identify and exploit weaknesses of larger
better financed competitors. Prerequisites: ACC 207, 208 or ACC 301; MGT 201; Junior
or Senior standing. 3 sem. hrs.
Students will develop an understanding of and acquire essential skills in creating and defining a
business concept in the context of a business plan. The course will also help develop an understanding
of the different approaches and considerations in business planning for different types of businesses.
Prerequisites: MGT 320, 321; Junior or Senior standing. 3 sem. hrs.
With cognizance that the owner/entrepreneur may lack the financial
resources to staff this function internally until the enterprise attains
some modicum of financial and human capital resource growth, the course
will endeavor to explore how the function will be performed through the
growth stages. Prerequisites: MGT 320, 321; Junior or Senior
standing. 3 sem. hrs.
MGT 424 -
Family Business Management
Course will stress the management
of small business specifically focusing on family-owned and operated
businesses. Topical coverage includes the intersection of
familial, operational, and ownership dynamics within a family business,
agency aspects with family and non-family members, succession planning,
estate planning and the transfer of ownership, governance issues,
continuity and change within a family business, and keys for future
growth. 3 sem. hrs.
Course exposes students to practicing ENTs currently managing on-going
ENT enterprises. Purpose of the course is to develop mentor relationships with
successful practicing ENTs, to experience success by working in an ENT setting, and to gain first-hand experience about the knowledge, skills,
and abilities necessary to be a successful ENT. Internships are coordinated
through the Crotty Center for Entrepreneurial Leadership. Students will submit reports
throughout the semester addressing questions that integrate ENT and other
business coursework with their work experience. Prerequisites: BAI 295, MGT 320;
ENT major or minor; Junior or Senior standing. 1-3 sem. hrs.
In-depth examination of selected contemporary topics relevant to ENT.
Subject matter may vary each semester. May be taken only once for credit toward
ENT major or minor. Prerequisites: MGT 320, 321; Senior standing. 3 sem. hrs.
Combines classroom lectures and discussion, guest speakers, and a franchise project involving an actual franchise company to learn about the challenges and benefits of using franchising to grow a business concept. Provides an overview of what franchising is and how it can be used to grow a business.
Project-based capstone learning experience for ENT major. Course
objective is to integrate prior coursework into a seamless whole. Course will include
completion of complete business plan including market cost and research, competitive
analysis, and financial and legal planning for a viable business, or completion of a
consulting project with a local ENT firm addressing issues such as business
plan revision, market research, feasibility testing, financial modeling or analysis, and
operations analysis. Course is coordinated through the Crotty Center
for Entrepreneurial Leadership. Prerequisites: MGT 320, 321; ENT major; Senior
standing; overall 2.7GPA required. 3 sem. hrs.
UD Graduate Entrepreneurship Courses
(choose 3 for concentration)
MBA 679 - Special Topics in
Entrepreneurship
MBA 680 - Entrepreneurship and the Family Firm
MBA 681 - Advanced Competitive Analysis
MBA 682 - New Venture Creation
MBA 683 - Financing Entrepreneurial Ventures
|